REVIEW · ICE FISHING
Korea Winter Ice Fishing Festival (Pyeongchang Trout Festival)
Pyeongchang Trout Festival turns a frozen lake into a cheerful winter playground, with fishing holes, sledding, and the chance to catch a trout beneath the ice. The tour removes much of the fuss by providing a fishing rod, folding chair, tent, and admission, so you can focus on the odd pleasure of waiting for a fish in subzero weather.
I like the easy Seoul pickup and the family-friendly mix of activities. I also like having an English or Chinese-speaking guide to explain the day, especially when the temperature drops to minus 12 degrees Celsius and simple instructions matter. The main drawback is the long day and the cold. You spend about three hours each way on the road, and food is not included.
Key points at a glance

- Fishing gear is supplied: Your admission includes an ice-fishing rod and a small folding chair, with tent use listed among the tour features.
- A full winter outing: The festival also offers barehanded fishing and sledding, giving non-fishers something to do.
- Early departure from Hongdae: The bus leaves at 7:30 a.m. and returns around 6:30 p.m.
- Guides speak English or Chinese: Communication help is available throughout the organized part of the day.
- Grilled trout costs extra: You can have your catch grilled, but meals and personal spending are not included.
- Prepare for serious cold: One outing reached minus 12 degrees Celsius, and the bus has strict rules about food and drinks.
Why Pyeongchang trout makes this more than a fishing trip
Pyeongchang-gun is known in Korea for trout production. The fish are raised in clear water and are prized for their firm, chewy texture. At the winter festival, that local product becomes the point of a hands-on day rather than something you simply order in a restaurant.
The appeal is simple. You sit over a hole cut through the ice, lower your line, and wait. If you catch a trout, the experience suddenly becomes much more satisfying because the fish can be grilled for you at your own expense. Even without a catch, the frozen setting and unusual method make this a memorable seasonal activity.
I would not book this expecting a quiet nature retreat. The festival includes several activities and can accommodate up to 45 people, so the experience has a group-outing feel. That is useful if you want an organized day from Seoul, but less suitable if you prefer solitude or a private guide.
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The 7:30 a.m. departure from Hongdae

The tour begins at Hongik University Station in Seoul. Departure is scheduled for 7:30 a.m., with the return to the same area around 6:30 p.m. That makes this a roughly 10-hour commitment, though only about five hours are listed for the festival itself.
The early start is practical. Pyeongchang is outside Seoul, and the trip needs a substantial block of time in both directions. You should plan to arrive at the meeting point with winter clothing already on, since there is no useful reason to delay getting warm until you reach the festival.
The return to Hongdae is also convenient. Hongdae is well connected by public transportation and has plenty of places to eat after the tour. Still, allow for the possibility that road conditions or traffic could affect the exact timing. The published schedule gives you a useful framework, not a guarantee down to the minute.
The air-conditioned vehicle is included. That matters after several hours in the cold, though you should still pay attention to the bus rules. One particularly useful warning is that the bus has strict limits on the types of food and drinks you may bring aboard. Keep snacks and drinks simple, and follow the guide’s instructions rather than assuming anything is allowed.
Arriving at the trout festival around 11 a.m.

Arrival is scheduled for about 11 a.m. The five-hour festival visit gives you time to fish, eat if you choose, and look at the other activities without racing from one station to another.
Admission to the ice-fishing area is included, so you do not need to buy a separate entry ticket. The supplied rod is another clear advantage for visitors who did not pack fishing equipment. A small folding chair is included too, which is more important than it may sound. Standing beside a fishing hole for a long time in freezing weather can become tiring quickly.
The tour description also lists a tent as part of the setup. That provides some relief from the weather, although you should not treat it as a substitute for a proper coat, gloves, hat, and warm footwear. The only detailed weather report available is a day that reached minus 12 degrees Celsius, but winter conditions can vary. Dress for the colder possibility.
Fishing through the ice at 11:30 a.m.

The main activity begins around 11:30 a.m. Ice fishing is easy to understand, but the setting gives it a special twist. You use the supplied rod at a hole cut through the frozen surface and wait for a bite. The equipment is basic enough for first-timers, and the guide can help with instructions in English or Chinese.
This is a good match for families because children can take part without needing advanced fishing skills. The activity also gives adults a chance to slow down and enjoy something unusual. The most exciting moment is obvious: the line moves, you pull up, and there may be a trout waiting below.
There is no promise that you will catch a fish. That is worth keeping in mind when judging the price. You are paying for access to a seasonal festival, transportation, equipment, and organized support, not a guaranteed meal.
The published feedback gives a useful picture of the day. One person described the fishing as fun and interesting, especially when a fish was caught, while also stressing how cold the conditions were. Another person enjoyed sharing the activity with a son during winter break. I would take both points seriously: the catch can make the day, but the cold can shape your whole experience.
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Grilled trout at 12:30 p.m.

Around 12:30 p.m., you can have fish grilled at your own expense. Lunch is not included, so bring money for this part of the outing. The attraction is clear: after fishing, eating a trout connected to the activity feels more rewarding than having an unrelated meal.
You should also understand the timing. The schedule allows roughly an hour between the start of fishing and the tasting period. That does not mean you must stop fishing exactly at noon, but it suggests that the meal is part of the organized rhythm of the day.
If you do not catch a fish, the available meal arrangements may be different, and the supplied information does not specify the exact price or process for grilled fish. Ask your guide on arrival. That is a better plan than assuming the meal is included or that every catch is automatically prepared.
Breakfast, lunch, and dinner are all excluded. The early meeting time makes breakfast your responsibility, while dinner comes after the scheduled return to Hongdae. The bus food restrictions also mean you should check what you can carry before packing a full picnic.
Sledding and barehanded fishing

Ice fishing is the headline activity, but the festival also offers barehanded fishing and sledding. These options make the trip more useful for mixed groups. One person can fish while another tries a different activity instead of spending the entire visit beside the same hole.
Barehanded fishing sounds especially unusual, though the supplied information does not give details about water temperature, equipment, or age limits. You should ask the guide about the current arrangements before committing to it. Sledding is likely to appeal to children and anyone who wants a more active break from sitting.
The important point is variety. A fishing trip can feel slow if the fish are not biting. Having other festival activities available gives you a way to keep the day enjoyable even when the line stays still.
What the included price really covers

The listed price is $38.14 per person. For that amount, you receive round-trip transport from Hongdae, a professional English or Chinese-speaking guide, festival admission for ice fishing, a fishing chair rental, and ice-fishing equipment.
That is a reasonable package if you value convenience. Booking transport independently would require arranging the route from Seoul to Pyeongchang, finding the festival entrance, renting gear, and working out how to return. The tour places those pieces under one booking and gives you a guide for communication.
The value is less convincing if you already have access to transport or dislike group schedules. The maximum group size is 45, so this is not a small private outing. You also pay separately for food, personal spending, and any medical insurance. The advertised price should be treated as the cost of the organized activity, not the final cost of the entire day.
There are no listed names for the guides, so you cannot choose a particular escort. You can expect professional English or Chinese support, but the exact guide depends on the departure.
The cold is the real practical issue

The biggest consideration is not the fishing technique. It is staying warm long enough to enjoy it. A previous outing took place at minus 12 degrees Celsius, and that kind of cold affects how long you can sit still, how comfortable children remain, and how willing you are to wait for a bite.
Bring the warmest practical clothing you have. The supplied chair helps, but it does not warm your hands or feet. You should also expect to move between fishing, food, and other activities rather than sit in one place for the full festival visit.
The bus rules deserve attention too. Strict restrictions on food and drink can catch you off guard, especially with children. Listen to the guide’s instructions before boarding and avoid bringing items that may be prohibited.
The tour is described as suitable for most people, and no special physical requirement is listed. Still, the cold makes this a poor choice for anyone who cannot comfortably spend time outdoors in winter conditions. The activity is accessible in concept, but the weather remains demanding.
Who will get the most from this day
I would recommend this tour to families, couples, and first-time visitors who want a seasonal activity outside central Seoul. It also suits anyone who likes the idea of catching and eating a local fish but does not want to arrange transport and equipment independently.
It is particularly useful for a parent and child. The supplied feedback includes a parent enjoying the outing with a son during winter break, and the format gives them a shared task without requiring technical fishing experience.
You may want to skip it if you dislike cold weather, long bus rides, or fixed group timing. Serious anglers may also want more detailed information about the fishing method, catch rates, and equipment before booking. This is best understood as a winter festival outing with fishing at its center, not as a specialist angling expedition.
Booking and cancellation details
Confirmation is provided at booking, and the tour is commonly reserved about 35 days ahead. That suggests winter dates can fill early, especially during school holidays, so waiting until the last moment may not be wise.
You can cancel up to 24 hours before the experience for a full refund. The meeting and return point is Hongik University Station, and the activity is offered by S.A. Tour. Public transportation is nearby, which makes the start and finish practical if you are staying in Seoul.
Should you book the Pyeongchang Trout Festival?
Book it if you want a convenient, family-friendly winter day with a genuine local angle. The strongest features are the included rod and chair, the Seoul transport, the language support, and the choice of sledding or barehanded fishing when you need a break from waiting.
Think twice if cold weather is a serious concern or if you expect a guaranteed catch and included lunch. At $38.14, the package offers solid convenience, but you still need to budget for food and prepare properly for temperatures that may reach minus 12 degrees Celsius.
My call: book this as a fun seasonal outing, especially with children or a first-time ice fisher. Just bring serious winter clothing, keep your expectations realistic, and treat the fish as a welcome bonus rather than the whole reason to go.
FAQ
Where does the tour begin and end?
The tour begins and ends at Hongik University Station in Seoul, South Korea.
How long does the experience last?
The full tour lasts approximately 10 hours. It is scheduled to leave Seoul at 7:30 a.m. and return to Hongdae around 6:30 p.m.
Is ice-fishing equipment included?
Yes. Admission for ice fishing, a fishing chair rental, and ice-fishing equipment are included. The tour features also list a tent and chair setup.
Are meals included?
No. Breakfast, lunch, and dinner are not included. Grilled fish can be tasted at your own expense.
What languages do the guides speak?
The tour provides professional guides who speak English or Chinese. Chinese and Cantonese guide support is also described for the activity.
Can I cancel for a full refund?
Yes. You can cancel up to 24 hours before the experience for a full refund.
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